ots.Audio: BASF Podcast: The Chemical Reporter - How does fabric softener make your laundry soft?

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A little fabric softener is a big comfort in a tough world. But
what chemical trick is behind the feel of clothes freshly-rinsed with
fabric softener?In entertaining weekly episodes our Chemical Reporter
answers questions of our Podcast listeners on Chemistry in our
everyday life.

Direct subscription via RSS-Feed or iTunes (search for "basf"):
http://corporate.basf.com/en/podcast/reporter.xml

Podcast The Chemical Reporter, English edition:
http://www.basf.com/podcast

More podcasts:
Podcast Chemistry of Innovations: http://www.basf.com/podcast
This podcast is the audible innovation magazine of BASF. Discover
every month how Chemistry can help to shape our future. The actual
episode is on "Hydrophobin - The Raincoat of the Fungi."
RSS-subscription: http://corporate.basf.com/en/podcast/innovation.xml

Direct subscription of BASF Podcasts via RSS-Feed
http://corporate.basf.com/en/podcast/reporter.xml
http://corporate.basf.com/en/podcast/innovation.xml
Direct iTunes subscription when iTunes is installed (or search for
"basf"):
http://phobos.apple.com/WebObjects/MZSearch.woa/wa/search?submit=seeA
llLockups&entity=podcast&term=BASF&media=podcast

The use of the audio material is royalty-free. We appreciate
information on the use to podcast@basf.com .

BASF is the world's leading chemical company: The Chemical
Company. Its portfolio ranges from oil and gas to chemicals,
plastics, performance products, agricultural products and fine
chemicals. As a reliable partner BASF helps its customers in
virtually all industries to be more successful. With its high-value
products and intelligent solutions, BASF plays an important role in
finding answers to global challenges such as climate protection,
energy efficiency, nutrition and mobility. BASF has more than 95,000
employees and posted sales of almost EUR58 billion in 2007. BASF
shares are traded on the stock exchanges in Frankfurt (BAS), London
(BFA) and Zurich (AN). Further information on BASF is available on
the Internet at www.basf.com.

Originaltext: BASF SE
digital press kits: http://www.presseportal.de/pm/16344
press kits via RSS: http://www.presseportal.de/rss/pm_16344.rss2
ISIN: DE0005151005

Pressekontakt:
For the UK:
BASF plc
Chris Wilson
Corporate Communications
Phone: +44-161-488-5616
Fax: +44-161-488-4133
E-Mail: chris.wilson@basf.com

For the US:
BASF Corporation
Betsy Arnone
Corporate Communications
Phone: +1 973 245-7865
Fax: +1 973 245-6714
E-Mail: betsy.arnone@basf.com

For Germany/Europe:
BASF Aktiengesellschaft
Rainer Mueller-Mueffelmann
Corporate Innovation Communications
Phone: +49 621 60-41040
Fax: +49 621 60-20548
E-Mail: podcast@basf.com