Valora to reorganise Melisa SA

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companies/Reorganisation Melisa SA

Muttenz (euro adhoc) - As part of its strategy programme, Valora is
making structural adjustments to its operations in the
Italian-speaking part of Switzerland and adapting them to evolving
market conditions.

- Melisa SA´s press wholesaling operations, hitherto based in the
Ticino, will be centralised at the Valora group´s Muttenz facility. -
The Melisa bookshops in Lugano, Locarno and Grancia will be
maintained. In line with the group´s new organisational structure,
these outlets will be incorporated into the Valora Retail division. -
The logistics functions at the Bedano railhead will be maintained and
will be incorporated into Valora Logistics. - Melisa´s book
wholesaling operations will be continued for the foreseeable future.
The scope for co-operative ventures in this area is being
investigated.

While Valora intends to maintain its operations in the Ticino, a
number of organisational and staffing changes are essential. The
number of jobs at the Bedano facility will be reduced by 22 by the
end of October 2009. Every effort will be made to ease the burden on
those affected, all of whom will receive individual advice and
support.

These measures are aimed at maintaining Valora Media´s
competitiveness and strengthening its position in the increasingly
challenging press and book markets.

Melisa SA - Established in 1939 to supply books to Italian war
refugees - Melisa, which is based in Bedano in the canton of Ticino,
became part of Valora in 1999. - Total employees: 74 Activity areas:
- Wholesaling, import and distribution of press and books (through
340 sales outlets, plus a subscription service) - Book retailing
(through 3 bookshops).

end of announcement euro adhoc
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ots Originaltext: Valora Holding AG
Im Internet recherchierbar: http://www.presseportal.de

Further inquiry note:

Investor Relations: Phone: +41 58 789 12 20

Mladen Tomic E-mail: mladen.tomic@valora.com

or

Media Relations: Phone: +41 58 789 12 01

Stefania Misteli E-mail: stefania.misteli@valora.com

Branche: Retail
ISIN: CH0002088976
WKN: 208897
Börsen: SWX Swiss Exchange / official market
BX Berne eXchange / official dealing