Atmel Joins MIPI Alliance

Rousset, France (ots/PRNewswire) -

- Reinforces Corporate Commitment to Open Standards

Atmel(R) Corporation (Nasdaq: ATML), a global leader in the
development and fabrication of advanced semiconductor solutions,
announced today that it has joined the MIPI(TM) (Mobile Industry
Processor Interface) Alliance as an Adopter Member. The MIPI
Alliance is an association of electronics industry leaders whose
objective is to simplify the design and implementation of hardware
and software for mobile devices by driving consistency in processor
and peripheral interfaces, thereby promoting reuse and compatibility.
Adopter Member status enables Atmel to use MIPI specifications to
develop MIPI-compliant products.

"As a microcontroller supplier, Atmel is strongly committed to
open standards like those promoted by the MIPI Alliance. For us, they
simplify the task of designing inherently complex products and for
our customers they simplify the task of using our devices in mobile
applications," commented Alfredo Vadillo, Atmel's Product Director
for 32-bit Microcontrollers. "Additionally, conformance to these
standards will help to ensure the inter-operability in mobile
applications of our analog companion chips for both power and battery
management, and high-end audio and video."

About The MIPI Alliance

The Mobile Industry Processor Interface (MIPI) Alliance is a
collaboration of mobile industry leaders with the objective to define
and promote open standards for interfaces to mobile application
processors. Through these open standards, the MIPI Alliance intends
to speed deployment of new services to mobile users by establishing
specifications for standard hardware and software interfaces to
mobile application processors and encouraging the adoption of those
standards throughout the industry value chain. The MIPI Alliance is
intended to complement existing standards bodies with a focus on
microprocessors, peripherals and software interfaces.

About Atmel

Atmel is a worldwide leader in the design and manufacture of
microcontrollers, advanced logic, mixed-signal, nonvolatile memory
and radio frequency (RF) components. Leveraging one of the industry's
broadest intellectual property (IP) technology portfolios, Atmel is
able to provide the electronics industry with complete system
solutions. Focused on consumer, industrial, security, communications,
computing and automotive markets, Atmel ICs can be found Everywhere
You Are(R).

NOTE: Atmel(R), logo and combinations thereof, Everywhere You
Are(R) and others, are registered trademarks or trademarks of Atmel
Corporation or its subsidiaries. MIPI(TM) and its logo are licensed
trademarks of MIPI Inc., in the US and other jurisdictions. Other
terms and product names may be trademarks of others.

Information:

More information about the MIPI Alliance can be obtained at:
http://www.mipi.org/ . Atmel's microcontroller and analog companion
product information may be retrieved at:
http://www.atmel.com/products/product_selector.asp .

Press Contacts:
Peter Bishop, Communications Manager, Atmel Rousset
Phone: +33-0-4-42-53-61-50, Email: peter.bishop@rfo.atmel.com
Helen Perlegos, Public Relations - USA and Asia Pacific Rim
Phone: +1-408-487-2963, Email: hperlegos@atmel.com
Veronique Sablereau, Corporate Communications Manager - Europe
Phone: +33-1-30-60-70-68, Fax: +49-71-31-67-24-23
Email: veronique.sablereau@atmel.com
Web site: http://www.atmel.com
http://www.mipi.org

ots Originaltext: Atmel Corporation
Im Internet recherchierbar: http://www.presseportal.de

Contact:
Peter Bishop, Communications Manager of Atmel Rousset,
+33-0-4-42-53-61-50, or peter.bishop@rfo.atmel.com, or Helen
Perlegos, Public Relations - USA and Asia Pacific Rim,
+1-408-487-2963, or hperlegos@atmel.com, or Veronique Sablereau,
Corporate Communications Manager - Europe, +33-1-30-60-70-68, or fax,
+49-71-31-67-24-23, or veronique.sablereau@atmel.com, all of Atmel