Amazon.co.uk Announces Free Delivery for Customers in 17 Countries Across Europe

Slough, England (ots/PRNewswire) - Amazon.co.uk today
introduced its free delivery service for customers in 17 European
countries. Millions of items from Amazon.co.uk's stores are eligible
for free delivery which is available on all orders over GBP25.

In October 2009, Ireland became the first country outside the UK
to benefit from free delivery at Amazon.co.uk. The countries in which
the service will also be available from today include:

- Italy - Greece - Norway
- Spain - Belgium - Luxembourg
- Poland - Sweden - San Marino
- Netherlands - Denmark
- Portugal - Finland

"Free delivery has been an important part of the great value
Amazon shopping experience for many years and we are delighted to
announce its availability to even more European customers in time for
Christmas," said Brian McBride, Managing Director of Amazon.co.uk
Ltd. "The aim is for European customers to be able to purchase
anything they want to buy online at a low price from a vast selection
of products. Now, tens of millions of customers in Europe can also
benefit from delivery to their door, absolutely free of charge."

Last year, Amazon.co.uk extended its offer to customers across
Europe to include a wider selection of products from stores including
Electronics, Home & Garden, Baby, Jewellery & Watches, Clothing &
Shoes, Sports & Leisure, Health & Beauty and DIY & Tools. Previously,
customers across Europe could only purchase items from the Books,
Music, DVD & Video, Software & Videogames and Toys stores. Now, items
from all these stores can also be shipped for free on orders over
GBP25 to a further 17 countries across Europe.

European customers can also take advantage of Amazon Currency
Converter(TM). Customers using a Visa or MasterCard issued in Euros,
Danish Krone, Norwegian Krone or Swedish Krona can pay in that
currency at Amazon.co.uk. The exchange rate is displayed at the time
of ordering, so customers know exactly what they are paying in their
preferred currency rather than having to wait for their card
statement.

For more information on Amazon.co.uk's delivery services,
including terms and conditions for free delivery and eligible
products, please visit: http://www.amazon.co.uk/eu-shipping

About Amazon.co.uk

Amazon.co.uk opened its virtual doors in October 1998 and strives
to be Earth's most customer-centric company, where customers can find
and discover anything they might want to buy online, and endeavours
to offer its customers the lowest possible prices.

Amazon.co.uk and other sellers offer millions of new, refurbished
and used items in categories such as Baby, Books, Car & Motorbike,
Clothing, DIY & Tools, DVD, Electronics & Photo, Grocery, Health &
Beauty, Home & Garden, Jewellery, MP3, Music, Musical Instruments &
DJ, Office, PC, Pet Supplies, Shoes, Software, Sports & Leisure, Toys
& Games, Video Games and Watches.

Kindle and Kindle 3G are the revolutionary portable readers that
wirelessly download books, magazines, newspapers, blogs and personal
documents to a crisp, high-resolution electronic ink display that
looks and reads like real paper. Kindle 3G utilises the same 3G
wireless technology as advanced mobile phones, so users never need to
hunt for a Wi-Fi hotspot. Kindle is the #1 bestselling product across
the millions of items sold on Amazon.com.

Amazon Web Services provides Amazon's developer customers with
access to in-the-cloud infrastructure services based on Amazon's own
back-end technology platform, which developers can use to enable
virtually any type of business.

Amazon.co.uk is a trading name for Amazon EU S.a.r.l, Amazon
Services Europe S.a.r.l and Amazon Media EU S.a.r.l. All three are
wholly owned subsidiaries of global online retailer Amazon.com, Inc ,
located in Seattle, Washington. Amazon and its affiliates operate
websites, including http://www.amazon.com, http://www.amazon.co.uk,
http://www.amazon.de, http://www.amazon.co.jp, http://www.amazon.fr,
http://www.amazon.ca and http://www.amazon.cn. As used herein,
"Amazon.com," "we," "our" and similar terms include Amazon.com, Inc.,
and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements

This announcement contains forward-looking statements within the
meaning of Section 27A of the Securities Act of 1933 and Section 21E
of the Securities Exchange Act of 1934. Actual results may differ
significantly from management's expectations. These forward-looking
statements involve risks and uncertainties that include, among
others, risks related to competition, management of growth, new
products, services and technologies, potential fluctuations in
operating results, international expansion, outcomes of legal
proceedings and claims, fulfillment center optimization, seasonality,
commercial agreements, acquisitions and strategic transactions,
foreign exchange rates, system interruption, inventory, government
regulation and taxation, payments and fraud. More information about
factors that potentially could affect Amazon.com's financial results
is included in Amazon.com's filings with the Securities and Exchange
Commission, including its most recent Annual Report on Form 10-K and
subsequent filings.

ots Originaltext: Amazon.co.uk Ltd
Im Internet recherchierbar: http://www.presseportal.de

Contact:
CONTACT: For further information, please contact: Ben Howes,
Amazon.co.ukLtd, howes@amazon.co.uk, tel: +44(0)208-636-9280, mob:
+44(0)7899-897641