EANS-News: cash.life AG / Subsidiary max.xs: Exclusive partnerships with Rothschild & Cie. Gestion and Kleinwort Benson Investors

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Joint Ventures/Cooperation/Collaboration

Pullach (euro adhoc) - max.xs financial services AG as of now is the
exclusive representative of the asset managers Rothschild & Cie
Gestion (Paris, France) and Kleinwort Benson Investors Dublin Ltd.
(Dublin, Ireland) in Germany.

The affiliate of the renowned French house Rothschild & Cie Banque
and the asset manager belonging to the renowned Kleinwort Benson
Group exclusively have mandated max.xs for their market entry as well
as the sales, marketing and service of funds and institutional
products.

max.xs was founded last year by cash.life as part of the
diversification of its business model pursued by the executive board.

Rothschild & Cie Gestion and Kleinwort Benson Investors Dublin Ltd.
have mandated the subsidiary of cash.life AG, max.xs, with the sale
of investment funds and institutional products. max.xs is an
independent business-to-business sales and marketing organisation,
that offers product providers client acquisition, relationship
management and support services as well as public relations and
marketing measures.

With the conclusion of a sales cooperation with Rothschild & Cie
Gestion, max.xs extends its product portfolio with award winning
European equity, fixed income and mixed funds with distinguished
contrarian and conviction investment strategies.

Through its partnership with Kleinwort Benson Investors Dublin Ltd.,
max.xs can offer investors the long-time expertise in Environmental
and High Dividend Equity Strategies.

These long-term strategic cooperations will generate recurring fixed
revenues of several hundred thousand Euros per year in addition to
variable sales commissions.

In 2010, the German asset management companies First Private
Investment Management KAG mbH, one of the leading German managers of
active quantitative equity and absolute return strategies, and
Veritas Investment Trust GmbH, one of the leading German ETF-fund of
fund managers, have outsourced their sales activities to max.xs.

The latest cooperations underline the attractiveness of the max.xs
business model. The execution of its business plan is in line with
expectations.

end of announcement euro adhoc
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ots Originaltext: cash.life AG
Im Internet recherchierbar: http://www.presseportal.de

Further inquiry note:

Herr Dr. Joachim Rumpf
Tel.: +49 (0) 89 286 953 236
E-Mail: Joachim.Rumpf@cashlife.de

Branche: Financial & Business Services
ISIN: DE0005009104
WKN: 500910
Index: CDAX
Börsen: Hamburg / free trade
Stuttgart / free trade
Düsseldorf / free trade
München / free trade
Berlin / regulated dealing
Hannover / regulated dealing
Frankfurt / regulated dealing/general standard