EANS-News: Identive Group Inc. / Identive Group Appoints David Holmes VP Mobility & NFC Solutions

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Personnel

Santa Ana, Calif. and Ismaning, Germany, June 22, 2011 (euro adhoc) -
Identive Group, Inc. (NASDAQ: INVE) (Frankfurt: INV), a provider of
products, services and solutions for the security, identification and
RFID industries, today announced the appointment of David Holmes as
vice president Mobility & NFC Solutions, effective July 1, 2011. In
this newly created role, Holmes will be responsible for coordinating
Identive´s existing activities and pursuing expanded solutions
offerings in the areas of mobility and near field communications
(NFC).

Identive offers an array of NFC products including labels, smart tags
and transponders, readers and modules, software and SDKs, as well as
a number of integrated solutions incorporating NFC technology, such
as idOnDemand`s patent-pending NFC OTP applications.

Ayman S. Ashour, chairman and CEO of Identive Group stated, "Dave
Holmes is one of the pioneers in the NFC industry and has significant
experience in pulling together the components needed to create,
deliver and manage contactless mobile solutions. The timing is right
for Identive to expand our focus on this exciting space, and Dave is
the ideal person to take on this new role. In addition to driving NFC
initiatives across our ID infrastructure offerings, Dave will be
pursuing new revenue generating opportunities with mobile solutions
and applications that leverage the breadth and depth of Identive´s IP
and expertise in NFC and other contactless technologies."

Since October 2008, Holmes has served as vice president and general
manager, Americas for Identive´s SCM Microsystems business unit,
where he spearheaded the expansion of SCM´s customer base,
streamlined the organization and supported the introduction of a new
broad range of RFID contactless infrastructure products. Prior to
joining SCM, Holmes spent several years with NXP Semiconductors, a
global semiconductor company focused on the identification, mobile
communications and consumer electronics markets, where he served as
the Americas marketing and business development manager for NFC,
contact and contactless reader ICs, security ICs and contactless
services. He led a team responsible for developing and fostering an
NFC ecosystem, focusing on hardware manufacturers, software
developers, system integrators and content and service providers.
Holmes also headed up NXP´s contactless services business in the
Americas, which included key management and secure application
delivery systems. Previously, Holmes held a variety of sales,
marketing and engineering positions with Philips Semiconductors,
Vishay Intertechnology and Lucent Technologies. He holds an MBA from
Portland State University and a BS in Industrial Engineering from the
University of Nebraska.

Commented Holmes, "I am excited to take on the challenges of this new
role at a time when mobility and identity management are rapidly
converging. NFC-enabled smart phones and other mobile devices will
soon be everywhere, driving the need for new products, solutions and
expertise to address applications from smart advertising to cashless
payments. With our focus on addressing customers along the value
chain, Identive is in a unique position to benefit from the
opportunities arising from NFC technology and an increasingly mobile
consumer and business lifestyle."

About Identive Group Identive Group, Inc. is an international
technology company focused on building the world's signature group in
secure identification-based technologies. The businesses within
Identive Group have deep industry expertise and are well-known global
brands in their individual markets, providing leading-edge products
and solutions in the areas of physical and logical access control,
identity management and RFID systems to governments, commercial and
industrial enterprises and consumers. Identive's growth model is
based on a combination of strong technology-driven organic growth
from the businesses within the group and disciplined acquisitive
development. For additional info visit: www.identive-group.com.

Further inquiry note:
Frau Annika Oelsner
Tel.: +49 89 9595-5220
E-Mail: aoelsner@identive-group.com

end of announcement euro adhoc
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company: Identive Group Inc.
Carnegie Ave., Bldg. B 1900
US-CA 92705 Santa Ana
phone: +1 949 553 4280
FAX: +49 89 9595-5555
mail: investorrelations@identive-group.com
WWW: http://www.identive-group.com
sector: Computing & Information Technology
ISIN: US45170X1063
indexes: NASDAQ
stockmarkets: Nasdaq: New York, free trade: Berlin, Hamburg, Stuttgart,
Düsseldorf, München, Open Market / Entry Standard: Frankfurt
language: English