EANS-News: init innovation in traffic systems AG / init enters electronic fare collection market in North America

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Contracts/New contract

Karlsruhe (euro adhoc) - July 14th, 2011. init innovation in traffic
systems AG enters a new market in North America with its electronic
fare collection solutions for public transport. After achieving the
leading position in the market of fleet management and real-time
systems in North America, now for the first time, the Karlsruhe-based
supplier for telematics and electronic fare collection systems has
been successful in a tender for a major electronic fare collection
project in the USA. INIT Innovations in Transportation, Inc., a
subsidiary of init innovation in traffic systems AG, has been awarded
a landmark contract with Sacramento Area Council of Governments
(SACOG) in California for the installation of a multi-agency
electronic fare collection solution on over 500 of the agencies´
buses and at more than 80 locations on rail station platforms. The
contract calls for the implementation of smartcard passenger
terminals (PROXmobil), Add Fare Machines (AFM), GPS enabled onboard
computers, customer service workstations, retail sales terminals
(EVENDpc), and a sophisticated back-office fare management system
(MOBILEvario) for the Council´s new Connect Transit Card System.

The state-of-the-art e-fare system from INIT is part of the
Sacramento region´s mission to offer an efficient area-wide
transportation system within the region of California´s capital which
includes 6 counties and 22 cities with more than 2 million
inhabitants. The installation of init´s electronic fare collection
technology will give SACOG and the six participating transit
operators the ability to increase efficiency and on-time performance
by reducing boarding times at stops and decreasing driver workloads.
Using init´s PROXmobil smartcard reader, passengers will tap their
fare cards when boarding buses or at platforms before boarding trains
and again when debarking which will automatically debit the exact
fare for that ride. The agency has opted for init´s EVENDpc as a
retail sales terminal which provides transit riders the ability to
easily purchase or top up smartcards at several retail locations
throughout the region.

The process of managing all relevant fare details, including revenue
share between agencies, will be easily handled through INIT´s
back-office system, MOBILEvario. This software solution allows the
Sacramento area transit operators to handle all fare collection and
clearing processes with ease and efficiency while streamlining work
processes and enhancing services for passengers in the Sacramento
region .

"Although init has installed successful electronic fare collection
systems around the world, the contract with SACOG marks a major
milestone as it is the first of its kind in the North American
market. Sacramento is a highly regarded reference project and may
further open new opportunities in the e-fare collection market", says
Dr. Jürgen Greschner, CSO of init innovation in traffic systems AG.

About SACOG The Sacramento Area Council of Governments (SACOG) is an
association of local governments in the six-county Sacramento region
that provides transportation planning and funding for the region, and
serves as a forum for the study and resolution of regional issues.
Its members include the counties of El Dorado, Placer, Sacramento,
Sutter, Yolo, and Yuba, as well as an additional 22 cities within the
Sacramento region.

About init As a leading global supplier of telematics and electronic
fare payment systems for buses and railways, init helps
transportation companies provide faster, highly reliable and more
efficient public transportation and thus a more attractive service.
The init group has provided Intelligent Transportation Systems (ITS)
and electronic fare management for public transport for more than 25
years now. Today, more than 300 public transport companies in 400
projects worldwide rely on INIT´s innovative integrated hardware and
software technology.

MOBILE, init´s integrated product family, comprises ITCS software and
hardware, e-fare collection solutions, data and voice radio systems,
next stop displays and announcement systems, scheduling software for
fixed-route and on-demand services, real-time passenger information
at stops and stations, via the Internet or mobile phone, TSP (Traffic
Signal Priority), APC (Automated Passenger Counting), an integrated
suite of planning and optimizing tools and much more. Due to its
modular design, all products can be used as a stand-alone system or
be integrated, even with third-party systems.

init products are in demand due to their state-of-the-art technology.
Their modular concept and high level of standardization allow them to
be used autonomously or, depending on the requirements of the
transportation company, to be integrated individually into an
intelligent overall solution. As a further option, init products
allow for gradual system extensions.

Further inquiry note:
Alexander Güntert
Tel.: +49 (0)721 6100-316
E-Mail: aguentert@init-ka.de

end of announcement euro adhoc
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company: init innovation in traffic systems AG
Käppelestraße 6
D-76131 Karlsruhe
phone: +49(0)721 6100-0
FAX: +49(0)721 6100-399
mail: info@initag.de
WWW: http://www.initag.de
sector: Semiconductors & active components
ISIN: DE0005759807
indexes: CDAX, Prime All Share, Technology All Share
stockmarkets: regulated dealing/prime standard: Frankfurt, free trade: Berlin,
Hamburg, Stuttgart, Düsseldorf, Hannover, München
language: English