EANS-News: Air Berlin PLC & Co. Luftverkehrs KG / airberlin strives to improve earnings by EUR 200 million

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Company Information/Strategic Management Decisions

Subtitle: More than 30 work groups deployed within the "Shape and
Size" program

Berlin (euro adhoc) - With "Shape and Size", airberlin's Board has
launched a comprehensive program to increase the company's efficiency
and productivity. The core of the program announced in August
involves improving the processes and optimizing the entire
organization of the company. In more than 30 work groups, senior
executives, under guidance of the Board, have identified targets
which have potential to bring about and secure profitability and
competitiveness. The main focus lies on process organization,
marketing and distribution, cost reduction, flight routing and
maintenance. A substantial contribution should result from an
optimization of the flight network and the fleet structure. By the
summer of 2012, airberlin aims to reduce its current fleet of 170
aircraft to 152 aircraft, i.e. a reduction of 10 percent. In this
context, flight performance would only be lowered by four percent,
and the productivity per aircraft would therefore be increased by
approximately 200 hours per year. The "Shape & Size" program strives
to improve earnings by a total of approximately EUR 200 million.

As Hartmut Mehdorn stated: "We are currently operating in a turbulent
environment, both in terms of competition and economic conditions. In
order to secure the company's future for the long term and to restore
airberlin's former strength, every single company division will be
scrutinized over the coming months. However, we will not economize
with respect to our clients, our service, and our safety."

According to airberlin's CEO, an intensive scrutiny of the corporate
strategy did not reveal any grounds for changing the current business
model. airberlin stands for tourism and scheduled flights, will
continue to focus on the expansion of its four hubs, in Berlin,
Düsseldorf, Palma de Mallorca and Vienna, and will become a full
member of the global airline alliance, oneworld®, in the spring of
2012, emphasized Mehdorn.

As the project progresses, airberlin will provide more detailed
information on the implementation of individual measures.

Further inquiry note:
Uwe Berlinghoff
Director Corporate Communications
Tel.: +49 30 3434 1500
Fax: +49 30 3434 1509
Mail: abpresse@airberlin.com

end of announcement euro adhoc
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company: Air Berlin PLC & Co. Luftverkehrs KG
The Hour House, High Street 32
UK-WD3 1ER Rickmansworth, Herts
phone: +49 (0)30 3434 1500
FAX: +49 (0)30/3434-1049
mail: abpresse@airberlin.com
WWW: http://www.airberlin.com
sector: Air Transport
ISIN: GB00B128C026
indexes: SDAX, Classic All Share, Prime All Share
stockmarkets: regulated dealing/prime standard: Frankfurt, free trade: Berlin,
Hamburg, Stuttgart, Düsseldorf, München
language: English