EANS-Adhoc: Jungfraubahn Holding AG / Jungfrau Railway achieves guest record

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04.01.2012

More guests visited the Jungfraujoch-Top of Europe in 2011 than ever
before. 765,000 people travelled by Jungfrau Railway to Europe´s
highest-altitude railway station, achieving an increase of 13.8 per
cent on the previous year.

Business segment Jungfraujoch-Top of Europe

In 2011, the Jungfrau Railway Group carried 765,000 visitors to the
Jungfraujoch, setting a new record. The increase is down to business
with Asian guests. The Jungfrau Railway Group´s strategy of global
marketing has borne fruit. This has also been helped by the value of
the Euro, which dropped against major Asian currencies after the
financial and economic crises. Travel to Europe became generally less
expensive for Asian guests and so the strong franc was of no
importance. The tsunami and nuclear disaster in Japan had little
effect on the number of travellers to the Jungfraujoch.

Business segment winter sport

While excursion traffic in 2011 gained strength, the winter sport
business was more restrained. Between 1 January and 31 December 2011,
the Jungfrau Ski Region, in which the Jungfrau Railway Group holds a
60 per cent revenue share, recorded 1,073,000 skier visits. The
reduction in comparison to the preceding year was 10.6 per cent.
Higher temperatures and lack of snow meant that it was not possible
to start the 2011/2012 winter season until 17 December 2011, three
weeks later than the previous year. Nevertheless, winter-sport guests
have been able to enjoy excellent piste conditions over the Christmas
holiday period.

Business segment experience mountains

The Jungfrau Railway Group also achieved excellent frequencies in the
experience mountains business segment, which includes excursion
traffic to the Harder Kulm, First and Winteregg-Mürren. Compared to
the previous year, the Harder Railway recorded an increase of 15.3
per cent, the First Aerial Cableway a reduction of 5.8 per cent. The
Mürren Rail & Cableway carried 0.2 per cent fewer guests than the
previous year.

Preview

In view of the strong Swiss franc, the Jungfrau Railway Group
anticipates that the 2011/2012 winter season will present a
challenge. It expects that fewer guests from Euro zone countries will
travel to the Jungfrau Ski Region for winter sport. However, optimism
is justified as the Jungfrau Railway celebrates its centenary in 2012
and over 80 special offers and events are planned for this
anniversary. The Jungfrau Railway Group is convinced that the
centenary will create worldwide interest and so additional guests
will be able to be welcomed.

Passenger frequency Passenger frequency Variation
2011 2010 in per cent

• Jungfrau Railway 765,000 672,000 +13.8%
(Jungfraujoch arr.)

• Grindelwald-First 440,000 467,000 -5.8%
(from valley)

• Mürren Rail & Cableway 545,000 546,000 -0.2%
(total frequency)

• Harder Railway 171,400 148,700 +15.3%
(total frequency)

Skier visits Skier visits Variation
1.1.2011 - 31.12.2011 1.1.2010 - 2.1.2010 in per cent

• Jungfrau Ski Region 1,073,000 1,200,000 -10.6%

Skier visits Skier visits Variation
Season start - 2.1.2012 Season start - 2.1.2011 in per cent

• Jungfrau Ski Region 132,000 206,000 -35.9%

Further inquiry note:
Urs Kessler, CEO
+41 (0)79 407 90 52

end of announcement euro adhoc
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issuer: Jungfraubahn Holding AG
Harderstrasse 14
CH-3800 Interlaken
phone: +41 (0)33 828 71 11
FAX: +41 (0)33 828 72 64
mail: jb@jungfraubahn.ch
WWW: www.jungfraubahn.ch
sector: Railway
ISIN: CH0017875789
indexes: SPI
stockmarkets: Domestic Standard: SIX Swiss Exchange
language: English