Adfortel Acquires App Developing Company "The AppFabrik"

Rotterdam, The Netherlands (ots/PRNewswire) -

Adfortel - currently active as supplier of audio based mobile
advertising services such as VoiceAds and TuneAds - acquires app
developer The AppFabrik. This will expand Adfortel's audio based
lines of business to apps and suits its strategic developments.
Financial details are not to be disclosed.

The first app to be launched is a messaging app enabling audio
and interactivity with its customer base. The AppFabrik will launch
its apps white labeled to 3rd parties such as brands, music labels,
operators and media agencies.

Besides offering stand alone apps, The AppFabrik apps will and
can always be integrated into the current Adfortel services
portfolio, to enable Adfortel to offer mobile advertising interaction
with its users in a fun and smart way. Adfortel is in doing so going
a step further in the mobile advertising business where interactivity
is still largely lacking.

Adfortel's focus and lead in developing new and innovative mobile
advertising services again enables its clients and partners to be at
the forefront of a very dynamic mobile advertising market.

The AppFabrik's apps are being offered in several countries in
regions such as the Middle-East, Europe and the USA. Launches are
expected at the beginning of 2012.

About the AppFabrik

The AppFabrik is a young company dedicated to developing
innovative apps combining audio with fun and recurring business
models.

About Adfortel

Adfortel develops and provides innovative mobile advertising and
content solutions such as VoiceAds, TuneAds and various Apps. As a
technology and knowledge provider Adfortel assists mobile operators,
media agencies and advertisers in monetizing mobile inventories
through innovative technologies, local market knowledge and a vast
experience in mobile consumer offerings. Adfortel has strong
partnerships with media agencies to ensure inventory allocation and
market research into the effectiveness of mobile advertising channels
like VoiceAds.

For more information, please visit http://www.adfortel.com.

ots Originaltext: Adfortel
Im Internet recherchierbar: http://www.presseportal.de

Contact:
For more information, please contact: Adfortel: Igor Hendriksen,
CEO, Igor@adfortel.com, +31-10-477-32-44; The AppFabrik, Brendon
Carpenter,
brendon@theappfabrik.com, +31-6-42-37-10-86