EANS-News: Symrise AG invests in Growth Platforms

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Mergers - Acquisitions - Takeovers

Holzminden (euro adhoc) - • Acquisition of Brazilian activities from
fragrance manufacturer Belmay to extend position in new areas of
growth • Expansion of natural perfume oils business with the
acquisition of Trilogy Fragrances, USA • Consumer Health activities
strengthened through strategic partnership with Indevex Biotech

As part of its growth strategy, Symrise AG is once again focusing on
emerging markets and rapidly growing market segments in 2012. In this
context the Company recently finalized two acquisitions and a
strategic partnership. Symrise purchased the Brazilian activities of
fragrance manufacturer Belmay and will transfer these to its own
site. Symrise is also strengthening its dynamically growing natural
ingredients business with its acquisition of the US manufacturer
Trilogy Fragrances. In addition, the Company agreed to a strategic
partnership with the Swedish biotech firm Indevex regarding the
similarly expanding segment of Consumer Health.

"We continue to follow our strategy of extending Symrise´s position
in the rapidly expanding emerging markets and sharpening our unique
profile with our expansion into innovative market segments. We are
especially pleased that, at the start of the new fiscal year, we can
announce three measures that put these goals into practice," said Dr.
Heinz-Jürgen Bertram, CEO of Symrise AG. "For consumers in developed
nations, having a healthy lifestyle is playing an increasingly
important role. Through our strategic partnership with Indevex
Biotech, we are selectively expanding our expertise in functional
foods and creating an optimal foundation for further product
innovations. The purchase of Trilogy Fragrances expands our portfolio
of natural perfume oils, particularly in North America."

Dr. Bertram added: "In the dynamically growing countries of Latin and
South America, the rising standard of living is driving demand for
consumer goods. We allow for this situation with the purchase of
Belmay´s perfume activities in Brazil - one of the most populous
countries on earth."

Belmay: South American Expansion

South America is one of the most important sales regions for Symrise
because of its dynamic economic development. The Company has
therefore continually expanded its presence in Brazil over the past
few years. The next step will be to pool all developmental activities
at a new Center of Expertise in Cotia. Over an area of nearly 8,000
sq m, the Company will bundle its creative know-how for all of its
corporate divisions. Production at the Sorocaba site will also be
expanded further. With the acquisition of Belmay´s Brazilian
activities, Symrise is expanding its existing offer of products in
the application areas Fine Fragrances, Hair Care and Personal Care.
With its broadened portfolio, Symrise will therefore be able to serve
distinctive Latin American consumer interests regarding care
products.

Fine Fragrances and Personal Care are among Belmay´s main segments in
Brazil. The transaction includes the existing customer portfolio, the
company´s know-how as well as the takeover of its supplier contracts.
The companies have agreed to keep the purchase price confidential.

Trilogy: Extending Market Position in Natural Perfume Oils

Natural products are increasingly in demand, particularly in
developed nations. With the acquisition of Trilogy Fragrances
(Lakewood, USA), Symrise is expanding its position in the natural
fragrances segment. The product and customer portfolio from Trilogy
is an excellent complement to Symrise´s portfolio, rounding out the
range of offers. The transaction also contributes to the expansion of
the Company´s presence in North America and includes a long-term
supplier agreement between Symrise and Trilogy´s previous parent
group, TPR Holdings. With this agreement, Symrise secures
preferential supplier rights along TPR´s entire product portfolio
including Fine Fragrances, Personal and Oral Care as well as
Functional Ingredients.

Trilogy has been the first American fragrance producer to be
certified for the manufacture of organic fragrances through the
USDA´s National Organic Program. This qualification is renewed
annually. Trilogy specializes in the development of natural
ingredients. The company´s product portfolio contains more than 7,000
formulas which are unique in their fragrance profile. Both parties
have agreed to keep the purchase price confidential.

Achim Daub, the Executive Board member overseeing Scent & Care, said:
"With the strategic measures announced today, we underscore our
determination to selectively expand and invest in our most rapidly
expanding activities and regions."

Indevex: Strategic Partnership for Consumer Health

Through an exclusive strategic partnership with Indevex Biotech
(Storebro, Sweden), Symrise is strengthening its Consumer Health
division, which was founded in 2009. Indevex produces a patented
nutrient complex ("NGC") and markets this primarily through a
licensing model. The product concept for medical nutrition, health
and functional foods as well as products for losing weight, optimally
complement Symrise´s existing portfolio.

Symrise and Indevex have also agreed to develop new product concepts
through joint research and development. Furthermore, Symrise has
secured access to a Scandinavian biotech network with existing
product partnerships. Symrise is assuming a minority stake and will
be represented on Indevex´s Board of Directors by Dr. Bertram.

About Symrise Symrise is a global supplier of fragrances and
flavorings as well as cosmetic base materials and substances for the
perfume, cosmetic, and food industries. Its sales of EUR 1.57 billion
in 2010 place Symrise among the top four companies in the global
flavors and fragrances market. Headquartered in Holzminden, Germany,
the Company is represented in over 35 countries in Europe, Asia, the
United States, and South America. Our innovative products are used by
perfume, cosmetic, and food manufacturers and are an indispensable
part of daily life. We combine our insights on consumer trends with
cutting-edge technologies, focusing on innovative trend and lifestyle
products that have additional practical value for the consumer.
Symrise - always inspiring more… www.symrise.com

Further inquiry note:
Symrise AG
Press Contact
Bernhard Kott
Phone +49 (0)5531 90-1721
Email: bernhard.kott@symrise.com

end of announcement euro adhoc
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company: Symrise AG
Mühlenfeldstraße 1
D-37603 Holzminden
phone: +49 (0) 5531/90-0
FAX: +49 (0) 5531/90-1649
mail: ir@symrise.com
WWW: http://www.symrise.com
sector: Chemicals
ISIN: DE000SYM9999
indexes: MDAX
stockmarkets: free trade: Hannover, Berlin, München, Hamburg, Düsseldorf,
Stuttgart, regulated dealing/prime standard: Frankfurt
language: English