Samsung Electronics and CSR Announce Strategic Partnership

SEOUL, Korea and Cambridge, UK (ots) - Samsung Electronics and CSR
Announce Strategic Partnership

Agreement involves Samsung's acquisition of CSR's mobile
connectivity and location technology, design resources, patents,
license to CSR's relevant IP, and equity investment

Samsung Electronics Co., Ltd., a world leader in advanced
semiconductor solutions, and CSR plc, a global leader in wireless
connectivity and location technologies, today announced a strategic
collaborative relationship by aligning their respective business
visions, investments and key technologies.

Under the terms of the agreement, Samsung will gain full access to
CSR's mobile connectivity and location technology and transfer
certain relevant patents, as well as employ over 300 CSR employees in
the selected field for the cash consideration of US$310 million. In
addition, Samsung will receive perpetual rights to CSR's intellectual
property related to connectivity and location technology such as
Bluetooth®, Wi-Fi® and GPS reinforcing Samsung's leadership in mobile
component solutions.

The deal will enable both companies to better align their current
development efforts and future product roadmaps, while accelerating
their time-to-market for rapidly evolving demands within the market.

As part of the relationship, Samsung will make an investment of
approximately US$34 million in CSR's ordinary shares upon closing.

"This strategic partnership combines Samsung's world-class
semiconductor technology with CSR's cutting edge wireless
connectivity and location expertise. By leveraging CSR's R&D
capability, Samsung will strengthen its application processor
platform and solidify its position as a leading semiconductor
solutions provider," said Stephen Woo, president of System LSI
Business, Device Solutions, Samsung Electronics. "Samsung's Exynos
processor optimised with these wireless connectivity capabilities
will provide our customers with an even broader mobile solution
portfolio to expand their business opportunities."

"This transaction will accelerate our transformation into a more
competitive platform company operating in attractive growth markets
where we have a leading market position.," said Joep van Beurden, CEO
of CSR "This cooperation appreciates the global value and
competitiveness of CSR achieved through the talent, expertise and
dedication of our people. "I believe that under Samsung's System LSI
operations the mobile connectivity and location technology will be in
a position to prosper in an increasingly competitive global mobile
device market."

Upon the completion of the transaction, Samsung plans to organise
the resources and assets from CSR as a multi-site R&D centre for
connectivity and location products development.

The transaction is expected to be completed by the fourth quarter
of this year.

About Samsung Electronics Co., Ltd.

Samsung Electronics Co., Ltd. is a global leader in semiconductor,
telecommunication, digital media and digital convergence technologies
with 2011 consolidated sales of US$143.1 billion. Employing
approximately 206,000 people in 197 offices across 72 countries, the
company operates two separate organizations to coordinate its nine
independent business units: Digital Media & Communications,
comprising Visual Display, Mobile Communications, Telecommunication
Systems, Digital Appliances, IT Solutions, and Digital Imaging; and
Device Solutions, consisting of Memory, System LSI and LED.
Recognized for its industry-leading performance across a range of
economic, environmental and social criteria, Samsung Electronics was
named the world's most sustainable technology company in the 2011 Dow
Jones Sustainability Index. For more information, please visit
www.samsung.com.

About CSR plc

CSR is a global provider of innovative silicon and software
solutions for the location-aware, media-rich, cloud-connected world.
Our platforms are optimised for the automotive navigation and
infotainment, digital cameras and imaging, connected home
infotainment and wireless audio markets. We provide solutions to
complex problems in the audio-visual, connectivity and location
technology domains across a broad range of markets, with a technology
portfolio that includes GPS/GNSS systems, Bluetooth®, Wi-Fi®, FM,
NFC, aptX® and CVC[TM] audio codecs, JPEG, MPEG, H.264 imaging, PDL
printing, microcontrollers, DSPs and broadband receivers. CSR's
technology solutions and market platforms enable its customers to
deliver a superior user experience and are adopted by leaders in the
auto, computer, home and mobile markets. More information can be
found at www.csr.com. Keep up to date with CSR on our blog, YouTube
or follow us on Twitter at twitter.com/CSR_plc.

# # #

Samsung and the stylized Samsung design are trademarks and service
marks of Samsung Electronics Co., Ltd. Bluetooth® and the Bluetooth
logos are trademarks owned by Bluetooth SIG, Inc. and licensed to
CSR. Wi-Fi®, Wi-Fi Alliance®, WMM®, Wi-Fi Protected Access®, WPA®,
WPA2®, Wi-Fi Protected Setup[TM] and Wi-Fi Multimedia[TM] are
trademarks of the Wi-Fi Alliance. Other products, services and names
used in this document may have been trademarked by their respective
owners.

Contact:
For Samsung Electronics
Sunghae Park
Samsung Electronics Co. Ltd.
Tel. +82-(0)31-209-7037
Email: sunghae_park@samsung.com

For CSR
FTI Consulting (Financial Public Relations)
James Melville-Ross
Jon Snowball
Tel: +44 (0) 20 7831 3113