SATTE: Powering Business for You

New Delhi (ots/PRNewswire) -

SATTE 2014 will be spread over 17500 sqm gross, thus making it
South Asia's biggest travel & tourism event held in India.

The 21st edition of SATTE, South Asia's leading travel & tourism
event, will be held in New Delhi at Pragati Maidan from 29-31 2014.
Over the last decade, SATTE has become an extremely popular platform
providing immense opportunities for buyers and sellers from across
the world to come and experience Indian culture, showcase their
latest offerings and build long term business ties. It has proven to
be the best avenue to promote inbound, outbound and domestic tourism
and has been growing year on year.

(Photo: http://photos.prnewswire.com/prnh/20130902/637780 )

The Indian travel & tourism market is one of the fastest-growing
markets in the world. This is especially true of the domestic market
within India, a country of over one billion people, which has a
growing middle class with a sizeable disposable income and huge
captive market for travelling overseas. Owing to this, SATTE
continues to receive tremendous response from national tourism
boards, Indian states, hotel chains, airlines, and tourism products
from across the globe.

The Ministry of Tourism, Govt of India, has extended its support
to SATTE 2014. Adding a feather to its cap, SATTE will now brandish
the Incredible India! logo. Parvez Dewan, Secretary, Ministry of
Tourism, Government of India, opined, "SATTE has evolved into the
most important tourism event in India. It is a platform that helps
India showcase it's diverse tourism offerings to the overseas market.
I really hope SATTE grows to greater heights, and I commend the
organisers for putting up a great show."

SATTE has always played a vital role in promoting diverse segments
of tourism. The vast participation of many major Indian and global
players and the presence of the who's who from the travel industry is
testimony to the importance the travel and tourism industry gives
SATTE. SATTE has also grown both in terms of exhibitors and visitors
and buyers, and is today the biggest networking forum for the travel
& tourism industry in South Asia.

SATTE 2014 will be spread over 17500 sqm gross, thus making it
India's biggest travel & tourism event. SATTE 2013 witnessed 590
exhibitors from 35 overseas countries and 23 Indian states, who met,
engaged and interacted with buyers and attendees from over 43
countries and 74 cities of India. The event welcomed 7,419 unique
qualified buyers and sellers, excluding repeat buyers and
unregistered walk-ins from all over India and abroad. SATTE 2013
received 9,764 appointment requests from visitors and exhibitors.

SATTE continues to receive positive feedback from destinations and
tourism products such as Visit Britain, Seychelles, Zambia, Zimbabwe,
Botswana, Philippines, Brand USA, Kenya and Singapore, Sri Lanka
along with a host of private sector participants from Singapore and
other countries - all of who have become aware of the immense
potential of the Indian market. SATTE 2014 will also enjoy
participation from upcoming destinations and tourism products.

Key exhibitors from the Middle East region are also now looking
eastwards to do business with India, and many countries and
individual Emirates from the UAE are optimistic about the Indian
market. Prominent names include Dubai, Fujairah, Oman, Bahrain, Abu
Dhabi, and Ras Al-Khaimah among others.

International players who continue to show keen interest in SATTE
include Argentina, Bhutan, Nepal, Egypt, Hong Kong, Indonesia,
Jordan, Kenya, Macau, Malaysia, The Maldives, Mauritius, Fiji, Spain,
Thailand, Turkey, and many more. State Tourism Boards such as Jammu
and Kashmir, Himachal Pradesh, Lakshwadeep, Punjab, Andhra Pradesh,
Gujarat, Goa, Tamil Nadu, Karnataka, Kerala, Madhya Pradesh,
Maharashtra, Odisha, Jharkhand and Ministry of Tourism - Government
of India have also expressed their support for SATTE 2014.

The Buyer Programme at SATTE has consistently attracted top
quality buyers to meet with international and domestic exhibitors
from all sectors of travel trade. It serves as a platform to build a
more collaborative relationship between Buyers & Exhibitors. It is a
unique opportunity for the travel trade to meet, network, negotiate
and conduct business under one roof. The buyer-supplier chain is
fiercely competitive and SATTE's focus is to introduce new suppliers
and products in the Indian market and help explore and dissect the
changing trends in the industry.

The enhanced buyer programme for SATTE 2014 offers an incentivised
Pre-Scheduled Appointments (PSAs) system that allows buyers to
schedule appointments ensuring opportunities for international and
regional senior level buyers and decision makers to source new
destinations, travel products and services on the show floor. SATTE
2014 looks forward to welcoming international quality buyers from
countries like USA, UAE, Australia, Argentina, Canada, Belgium,
France, Italy, Spain, United Kingdom, China, Israel, Philippines,
Mexico, New Zealand, South Africa, Sri Lanka, Qatar and Singapore,
among others.

International organisations and governing bodies including World
Tourism Organisation (UNWTO) and International Council of Tourism
Partners (ICTP), Indian trade associations such as TAAI, TAFI, IATO,
ADTOI, ATTOI, ETAA, OTOAI, IAAI, among others will continue to
actively support SATTE this year too.

About UBM India

UBM India is a subsidiary of UBM plc, which is the second largest
independent exhibition organiser in the world. It is the largest
trade exhibition organiser in India, responsible for 26 exhibitions
in different locations across the country. The company is also
involved in the organisation of conference programmes throughout
India and in the publications of trade journals and magazines.

Media Contact:

Jayesh Kanaskar Email: jayesh.kanaskar@ubm.com

UBM India Pvt Ltd.
TIMES SQUARE,
Unit No. 1 and 2, B Wing, 5th Floor,
Andheri Kurla Road, Andheri (E), Mumbai - 400 059

Tel: + 91-22-61727173 / 61727272
Fax: +91-22-61727273
Mobile: +91-98195-86780
Event URL http://www.satte.in
Website: http://www.ubmindia.in

Photo:
http://photos.prnewswire.com/prnh/20130902/637780

ots Originaltext: SATTE 2014-UBM India Pvt Ltd
Im Internet recherchierbar: http://www.presseportal.de