Bertelsmann Homepage Sets New Accents / Focus on topicality, strategy and social media (BILD)

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Bertelsmann.com
http://ots.de/4ocYZ
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Gütersloh (ots) -

- Cross reference: Picture is available at
http://www.presseportal.de/galerie.htx?type=obs -

Cleanly structured, up-to-date and optimized for mobile use: The
international media company Bertelsmann has given its corporate
website a complete overhaul, and in doing so has created a new focus
on key content and social media integration. More space has been
devoted to news from the company, and its various social media
activities have been fully integrated into the site. The layout was
fundamentally updated and the numerous information offerings are
presented in a user-friendly way. A more streamlined design and new
navigation structure make it easy to find information quickly. This
is especially true also for mobile use on smartphones and tablets,
where the layout of the homepage now dynamically adapts to the
respective device.

Specifically, the new features include a "strategy" menu section,
where the Group's four strategic priorities are explained:
strengthening the core, digital transformation, and the establishment
and expansion of growth platforms and businesses in growth regions.
Information about Bertelsmann's corporate responsibility activities
can now be found directly on the homepage, along with job listings
from the divisions. A social media newsroom allows users to follow
the various activities of all parts of the Group on Twitter and
Facebook. Options for downloading photos and other materials have
also been simplified and significantly expanded.

"Our homepage is one of the most important destinations for anyone
wanting to learn more about Bertelsmann," says Karin Schlautmann,
Head of Corporate Communications at Bertelsmann. "Bertelsmann is a
digital media company - a point that we are emphasizing on our new
homepage by providing topical information, a modern design,
compelling photos, and more videos. Many of our companies, formats
and not least our CEO Thomas Rabe are active on various social media
channels - and we now show this in many areas of our new website."

The Bertelsmann homepage can be found at www.bertelsmann.com
(English) and www.bertelsmann.de (German).

About Bertelsmann

Bertelsmann is an international media company whose core divisions
encompass television (RTL Group), book publishing (Penguin Random
House), magazine publishing (Gruner + Jahr), services (Arvato), and
printing (Be Printers) in some 50 countries. In 2012, the company's
businesses, with their more than 100,000 employees, generated
revenues of E16.1 billion. Bertelsmann stands for a combination of
creativity and entrepreneurship that empowers the creation of first-
rate media, communications, and service offerings to inspire people
around the world and to provide innovative solutions for customers.

For further questions, please contact:
Bertelsmann SE & Co. KGaA
Andreas Grafemeyer
Senior Vice President Media Relations
Phone: +49 - 52 41 / 80 24 66
andreas.grafemeyer@bertelsmann.de