Volvo Cars Provides the First Look at its New Range of Smaller Cars

Gothenburg, Sweden (ots/PRNewswire) -

- With Photo

Volvo Cars, the premium car maker, today unveiled two new concept
cars that move the Swedish brand in an audacious new direction and
mark the official launch of its global small car strategy.

To view the Multimedia News Release, please click:

http://www.multivu.com/players/uk/7837051-volvo-new-range-of-small
er-cars/

Today's newly-revealed 40 series concepts demonstrate for the
first time how Volvo Cars plans to expand into the large and
lucrative global market for premium small cars with a range of
vehicles that combine bold exterior and interior design with
industry-leading connectivity, electrification and autonomous drive
technologies.

The new concept cars will be the first built around Volvo Cars'
new Compact Modular Architecture (CMA), which has been specially
created for smaller cars and which has liberated the company's
designers and engineers to explore bold and daring new directions.

"Each member of our product family has its own distinct character,
just like the members of a real family. CMA has helped us to capture
something special, something youthful in our new concept cars. They
have an energy, a disruptive and engaging urban character that makes
them stand out amongst the crowd. This is the flavour of small Volvos
to come," said Thomas Ingenlath, Senior Vice President, Design, at
Volvo Car Group.

Volvo Cars' small car strategy is an essential element in its
ongoing global operational and financial transformation. The Swedish
company is currently implementing an ambitious revitalisation plan
that will reposition the brand to compete with its global premium
competitors within the next four years.

Volvo's new global small car range will include a pure battery
electric vehicle as well as Twin Engine plug-in hybrid powertrain
variants, in line with the company's commitment to the
electrification of its entire portfolio. Volvo Cars plans to have
sold a total of up to 1 million electrified cars by 2025 globally.

"By taking a modular approach to both vehicle architecture and
powertrain development we have succeeded in leap-frogging many of the
players in the premium segment," said Dr Peter Mertens, Senior Vice
President Research & Development. "Our new battery electric
powertrain variant opens yet another exciting chapter in the
unfolding Volvo Cars story."

On top of their daring exterior design and electrified powertrain
options, the new cars will also offer a full range of innovative
connectivity services, plus the world's most advanced standard
package of safety features and ground breaking Scandinavian interior
design.

"The new 40 series cars have the potential to improve our market
penetration in an important and growing segment," said Håkan
Samuelsson, president and chief executive. "An electric powertrain
program including both a new compact Twin Engine plug-in hybrid as
well as a pure electric car are central to the CMA architecture." He
added that the first new 40 series car is expected to go into
production in 2017.

The announcement of Volvo Cars' new global small car strategy
comes on the back of a strong start to the year in terms of sales and
profitability.

Note to Editors:

A picture accompanying this release is available through the PA
Photowire. It can be downloaded from
http://www.pa-mediapoint.press.net or viewed at
http://www.mediapoint.press.net or http://www.prnewswire.co.uk.

Media Contact:

Stefan Elfström

Media Relations Manager, Corporate Communications

Volvo Car Corporation, Dept. 50250/PVH50, Göteborg, Sweden

Telephone
+46-31-3251878

Stefan.elfstrom@volvocars.com

(Logo: http://photos.prnewswire.com/prnh/20140522/683630 )

(Photo: http://photos.prnewswire.com/prnh/20160518/369142 )

Video:

http://www.multivu.com/players/uk/7837051-volvo-new-ran
ge-of-smaller-cars/

ots Originaltext: Volvo Cars
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