Wirecard offers unique fully digital global loyalty solution

Aschheim (Munich) (ots) -

- Wirecard helps merchants to attract more international customers by
facilitating redemption across different countries
- Wirecard's digital loyalty portfolio also includes a coalition
program across multiple brands to drive ancillary merchant revenue
- Wirecard expects to generate more than EUR 100 million in
additional revenue in the next 12 to 18 months from new and existing
partnerships in this area

Wirecard, the global innovation leader in digital financial
technology, has expanded its value added services portfolio with a
unique digital global loyalty solution. Wirecard's cross-border
offering facilitates loyalty programs that can be run across
different countries and currencies enhancing the customer experience
- all through one platform. Merchants can allow their customers to
use their smartphone to redeem their digital points, cards or
vouchers across the globe, regardless of where they were originally
issued or where the customer lives. The solution is available to
companies worldwide in any industry and supports Wirecard's vision of
enabling fully digitalized, borderless payments.

The global loyalty management market is rapidly expanding.
According to Orbis Research, it is expected to grow with a compound
annual growth rate of 25% to reach $7.3 billion by the end of 2022.
By partnering with Wirecard to launch a cross-border loyalty scheme,
merchants are able to take advantage of this potential and grow their
businesses by attracting more international customers and engaging
with residents of any country. The solution supports multiple
currencies and conversion rates. Customers can earn and redeem their
digital points, cards or vouchers in any country. Wirecard expects to
generate more than EUR 100 million in additional revenue in the next
12 to 18 months from new and existing partnerships in this area.

The cross-border solution is the latest addition to Wirecard's
platform in the area of value added services which also includes a
coalition loyalty product. In this case, merchants can enable their
customers to earn and redeem points across multiple brands and
industries. This creates compelling added value for the customer and
in turn drives ancillary revenue growth for the merchant.

"In a recent international Wirecard survey, almost one in five
respondents said a loyalty or rewards scheme was one of the top three
factors in whether or not they would become a return customer,
ranking higher than customer service and discounts in some
countries", said Jörn Leogrande, EVP Mobile Services at Wirecard. "At
the same time, we identified borderless payments as one of the six
global megatrends which are driving the payment world. Our
cross-border loyalty scheme enables merchants to take advantage of
both trends while positioning themselves at the forefront of digital
transformation and providing even more value to customers."

About Wirecard:

Wirecard (GER:WDI) is one of the world's fastest growing digital
platforms in the area of financial commerce. We provide both business
customers and consumers with a constantly expanding ecosystem of
real-time value-added services built around innovative digital
payments by using an integrated B2B2C approach. This ecosystem
concentrates on the areas payment & risk, retail & transaction
banking, loyalty & couponing, data analytics & conversion rate
enhancement in all sales channels (online, mobile, ePOS). Wirecard
operates regulated financial institutions in several key markets,
holds issuing and acquiring licenses from all major payment and card
networks. Wirecard AG is listed on the Frankfurt Stock Exchange (DAX
and TecDAX, ISIN DE0007472060). Visit us on www.wirecard.com, follow
us on Twitter @wirecard and on Facebook @wirecardgroup.

Wirecard media contact:
Wirecard AG
Jana Tilz
Tel.: +49 (0) 89 4424 1363
Email: jana.tilz@wirecard.com

Original-Content von: Wirecard AG, übermittelt durch news aktuell