A focus on technology: Bystronic launches the digital magazine Naratek

Niederönz (ots) - New technologies offer a wealth of fabric for stories. The
focus of the digital magazine Naratek is on telling these stories in an
unexpected and visually rich manner. The initiator of the bilingual platform,
the Swiss industrial company Bystronic, made a conscious decision to remain in
the background.

Every technology builds on the work of people who are committed to shaping the
future. Naratek tells these people's stories. New technologies and their
creators are presented, innovations explained, and trends are critically
scrutinized. In short: Naratek is already today thinking about the world of
tomorrow.

"The focus is on topics that we pursue out of professional interest and personal
curiosity. The Bystronic brand deliberately takes a back seat," says Jean-Pierre
Neuhaus, Chief Communications Officer of the Bystronic Group. "Naratek is a
knowledge platform that addresses not only our customers but everyone who is
interested in the world of tomorrow."

Constructive journalism for tech enthusiasts

Naratek takes a peek beyond the boundaries of the industry in which Bystronic is
active. Arts, science, society, and technology - at this intersection, new
findings are explored and perspectives are presented in order to inspire
readers. Renowned experts, but also researchers and lateral thinkers from the
next generation are given the opportunity to share their insights.

The current discourse on technology oscillates between euphoria and pessimism:
While some have blind faith in progress, others question the dominance of the
tech giants. Naratek's mission is to mediate between these two positions by
means of "constructive journalism", an approach that highlights opportunities
and solutions, but also critically scrutinizes technological advancements.
www.naratek.com

Bystronic

Bystronic is a leading global provider of high-quality solutions for the sheet
metal processing industry. The focus is on the automation of the complete
material and data flow of the cutting and bending process chain. Bystronic's
portfolio includes laser cutting systems, press brakes, and associated
automation and software solutions. Comprehensive customer services round off the
portfolio. www.bystronic.com

Pressekontakt:

Stefan Jermann
media@naratek.com

Additional content: https://www.presseportal.de/pm/140512/4499345
OTS: Bystronic Group

Original-Content von: Bystronic Group, übermittelt durch news aktuell