EANS-Adhoc: bwin Interactive Entertainment AG / Merger between bwin and PartyGaming planned to complete on 31 March 2011

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ad-hoc disclosure transmitted by euro adhoc with the aim of a Europe-wide
distribution. The issuer is solely responsible for the content of this
announcement.
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15.03.2011

Merger plan requirements now met in Austria

Vienna, 15 March 2011 - Following the almost unanimous approval of
the merger at the extraordinary general meetings of both bwin
Interactive Entertainment AG (bwin) and PartyGaming Plc.
(PartyGaming) on 28 January 2011, the proposed merger was formally
entered into the companies´ register by the Vienna Commercial Court
on 15 March 2011. Subject to the formal approval from the supreme
court in Gibraltar, the merger is expected to complete on 31 March
2011.

Share trading on the stock exchange bwin shares (ISIN AT0000767553)
will cease trading on the Vienna Stock Exchange at close of business
on 25 March 2011. For administrative reasons, trading in bwin shares
on the Vienna Stock Exchange must be suspended for three days prior
to completion and also on the day of completion itself (31 March
2011). On 1 April 2011, existing bwin shareholders will receive 12.23
bwin.party depositary interests (ISIN GI000A0MV757) for each bwin
share free of charge. These depository interests can then be traded
on the London Stock Exchange under the ticker symbol BPTY.L.

The exchange ratio of 12.23 bwin.party depositary interests for each
bwin share will result in so-called `fractional entitlements´, rights
to fractions of bwin.party depositary interests that cannot be traded
on the London Stock Exchange. In accordance with the terms of the
merger, these entitlements will be disposed of, and the proceeds of
sale credited to the original beneficiaries (former bwin
shareholders) in a process that may take up to two weeks. The
disposal of fractional entitlements is also without cost to bwin
shareholders.

Anti-trust approvals received Following the approval of the merger in
Germany by the Federal Cartel Office and in Austria by the Federal
Competition Authority, bwin has now also received anti-trust approval
from the relevant authorities in Romania.

Dividend The new bwin.party depositary interests will carry a
dividend entitlement with effect from 1 January 2010. The company´s
dividend policy will be determined by the new board of bwin.party
digital entertainment plc over the next few months.

end of announcement euro adhoc
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ots Originaltext: bwin Interactive Entertainment AG
Im Internet recherchierbar: http://www.presseportal.de

Further inquiry note:

Investors:
Konrad Sveceny, Investor Relations
bwin Interactive Entertainment AG
Boersegasse 11, 1010 Vienna, Austria
Tel.: +43 (0) 50 858-20017
E-mail:investorrelations@bwin.org
http://www.bwin.org

Press:
Matthias Winkler, Chief Communications Officer
bwin Interactive Entertainment AG
Boersegasse 11, 1010 Vienna, Austria
Tel.: +43 (0) 50 858-20067
E-mail:press@bwin.org
http://www.bwin.org

Branche: Casinos & Gambling
ISIN: AT0000767553
WKN: 936172
Index: ATX Prime, ATX
Börsen: Wien / official market