EANS-News: Identive Group Inc. / Identive Launches Online Resource for Secure ID Trends and Information

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Marketing

Subtitle: AskIdentive.com offers information and insights from
security and RFID industry experts

SANTA ANA, Calif. and ISMANING, Germany, December 12, 2011 (euro
adhoc) - Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV), a
provider of products and services for the identification, security
and RFID industries, today announced the launch of AskIdentive.com,
an online interactive resource for information about the latest
technologies, trends and issues in Secure ID.

AskIdentive.com congregates the wealth of industry expertise of the
Identive team into a central resource that offers valuable
information and insights into the security and radio frequency
identification (RFID) industries. The site´s panel of contributors
addresses key technologies, applications, markets and emerging themes
from across the Secure ID spectrum, including identity management,
physical and logical access control, smart cards, RFID, near field
communication (NFC), mobile payments and Software as a Service
(SaaS).

"As new applications increasingly blur the lines between the physical
and digital world, it can be difficult to stay abreast of the
technologies and trends that are relevant to our work, security and
everyday lives. We have set out to provide helpful information about
these trends with a simple click of the mouse," explains Arthur
Beavis, Social Media & Marketing Manager for Identive. "AskIdentive
is a central, easy to use portal for our customers, partners and
anyone who wants to know more about the issues impacting everything
from physical access systems to digital wallets. AskIdentive is an
important addition to our ongoing social media initiatives."

AskIdentive features a number of interactive components, including
weekly blog entries, news articles, Identive´s "ID TV" webinar
series, multimedia demonstrations and tutorials, external links,
support, and most notably, the "Ask Identive" feature. This unique
option allows visitors to the site to pose questions to our field of
Secure ID experts, who will draw on Identive´s collective expertise
to provide responses in blog format.

About Identive Identive Group, Inc. (NASDAQ: INVE; Frankfurt: INV) is
focused on building the world´s signature company in Secure ID. The
company´s products, software, systems and services address the
markets for identity management, physical and logical access control,
NFC and a host of RFID-enabled applications for customers in the
government, enterprise, consumer, education, healthcare and
transportation sectors. Identive´s mission is to build a lasting
business of scale and technology based on a combination of strong
technology-driven organic growth and disciplined acquisitive
expansion. For additional info visit: www.identive-group.com.

Further inquiry note:
Mr. Lennart Streibel
Tel.: +49 89 9595-5195
E-Mail: lstreibel@identive-group.com

end of announcement euro adhoc
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company: Identive Group Inc.
Carnegie Ave., Bldg. B 1900
US-CA 92705 Santa Ana
phone: +1 949 553 4280
FAX: +49 89 9595-5555
mail: investorrelations@identive-group.com
WWW: http://www.identive-group.com
sector: Computing & Information Technology
ISIN: US45170X1063
indexes: NASDAQ
stockmarkets: Nasdaq: New York, free trade: Berlin, Hamburg, Stuttgart,
Düsseldorf, München, Open Market / Entry Standard: Frankfurt
language: English