A Candid CEO Insight into Saxo Bank's Journey in Final saxocycling.com Film

Hellerup, Denmark (ots/PRNewswire) -

Behind every great team is a great leader with vision. In an
intimate video portrait on saxocycling.com, Lars Seier Christensen,
CEO and co-founder of Saxo Bank [http://www.saxobank.com ], the
multi-asset online trading and investment specialist, speaks of his
ambitions for the company and how he is grateful to be part of
something he truly believes in.

To view the Multimedia News Release, please click:

http://www.multivu.com/mnr/61947-saxo-bank-ceo-cycling-film

This is the second of the two additional films featuring the
co-founders and co-CEOs of Saxo Bank. Like the original 10
saxocycling.com films, which captured the spirit of Team
Saxo-Tinkoff, this exclusive and intimate portrait of Lars Seier
Christensen is directed by Jim Piercy and shot by Fredrik Clement. In
the film, Lars Seier Christensen reveals his attitude to work and
implies the business really is a labour of love: "Saxo Bank is my
life's work and I don't think I ever get to do anything else as
exciting as this."

He explains how Saxo Bank is made up of great people and a great
atmosphere, and that a strong internal culture and clear values make
the difference between a good company and a great company.

Lars Seier Christensen says: "It is a tough business to stay ahead
in but I think we have a very dedicated long-term vision of things.
We invest continuously in building great systems not necessarily
looking for an immediate pay-off."

With a lot still to achieve, Lars Seier Christensen and co-founder
Kim Fournais are completely focused on the future and do not spend
too much time looking back.

In a direct quote from the film Lars Seier Christensen sets the
tone for the future: "The ambition has always been to be the most
professional facilitator in the market, we are building our own
business but a lot of our business is about helping others succeed.
Helping other financial institutions, helping clients achieve their
goals. We see ourselves as a facilitator of other peoples'
ambitions."

You can watch the full video and the original 10 award-winning
saxocycling.com films here: http://www.saxocycling.com

About Saxo Bank

Saxo Bank is a leading online trading [http://www.saxobank.com/fo
rex?csref=b1744_Link_boilerplate_pressrelease ] and investment
specialist, offering private investors and institutional clients a
complete set of tools for their trading and investment strategies. A
fully licensed and regulated European bank, Saxo Bank enables clients
to trade FX, CFDs [http://www.saxobank.com/cfds?csref=b1745_Link_boi
lerplate_pressrelease ], ETFs, Stocks, Futures, Options and other
derivatives via three specialised and fully integrated multi-asset
trading platforms [http://www.saxobank.com/demo-account?csref=b1746_
Link_boilerplate_pressrelease ]; the browser-based SaxoWebTrader, the
downloadable SaxoTrader and the SaxoTrader app. The platforms are
available in over 20 languages and are white-labelled by more than
100 major financial institutions worldwide. Saxo Bank also offers
professional portfolio and fund management as well as traditional
banking services through Saxo Privatbank. Founded in 1992, the Saxo
Bank Group is headquartered in Copenhagen with 24 local offices
throughout Europe, Asia, Middle East, Latin America, Africa and
Australia.

Media enquiries

Kasper Elbjorn
Head of Group Public Relations
Saxo Bank
+45-3065-4300
press@saxobank.com

MHP Communications
+44-(0)203-128-8560
saxobank@mhpc.com

Video:
http://www.multivu.com/mnr/61947-saxo-bank-ceo-cycling-film

ots Originaltext: Saxo Bank (Switzerland) SA
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