Kraft Foods to Invest Euro 15 Million in New Biscuit Research & Development Center in France

Zurich (ots/PRNewswire) -

Kraft Foods announced today that it intends to invest euro 15
million (approximately US$20 million) in constructing a new Biscuit
Research & Development (R&D) Center in Saclay, France, a suburb of
Paris.

(Logo: http://www.newscom.com/cgi-bin/prnh/20090420/KRAFTLOGO )

This new facility will serve as the company's European Center of
Expertise for Biscuits, focusing on innovation and new product
development for many of Europe's most beloved biscuit brands,
including LU, Mikado, Oreo, Prince, Saiwa and TUC. The Center will
also be responsible for advancing major biscuit technology platforms
for the European market and beyond.

Scheduled to open during the first half of 2011, this new Center
will be home to a team of researchers, product and packaging
developers, and nutritionists dedicated to supporting the European
biscuit business. These employees are currently located in leased
space within the Groupe Danone R&D Center in Palaiseau, France, very
close in proximity to the site of the new Center.

"France is an important strategic market for biscuits and for
Kraft Foods globally. This investment makes good business sense,
allowing us to continue to drive biscuit innovation and future
growth," said Michael Clarke, Executive Vice President and President,
Kraft Foods Europe. "Consumers in Europe and around the world have
long enjoyed our exceptional biscuit brands, and this facility will
further enable us to create delicious new products for years to
come."

Once completed, the Center will join 11 other Kraft Foods R&D
centers that support its businesses around the globe.

Kraft Foods (www.kraftfoodscompany.com) makes today delicious in
150 countries around the globe. Our 100,000 employees work tirelessly
to make delicious foods consumers can feel good about. With global
powerhouse brands like Oreo and LU biscuits, Philadelphia cream
cheeses, Jacobs and Carte Noire coffees, Tang powdered beverages and
Milka, Cote d'Or, Lacta and Toblerone chocolates, we deliver millions
of smiles every day. Kraft Foods (NYSE: KFT) is the world's second
largest food company with annual revenues of US$42 billion. The
company is a member of the Dow Jones Industrial Average, Standard &
Poor's 500, the Dow Jones Sustainability Index and the Ethibel
Sustainability Index.

- make today delicious -

ots Originaltext: Kraft Foods
Im Internet recherchierbar: http://www.presseportal.de

Contact:
Laurie Guzzinati, +41-(0)58-4404396, laurie.guzzinati@kraft.com, or
Anne Genin, +33-(0)1-56344152, anne.genin@kraft.com, both of Kraft
Foods. Logo: http://www.newscom.com/cgi-bin/prnh/20090420/KRAFTLOGO